featured-case-study Archives - Spire2 Communications, Inc.

chart showing 44% increase in prospect growth

Four Years of Steady Admissions Growth Through Continuous Refinement

Posted June 16, 2026September 17, 2026 Jeffery JamesPosted in Email Marketing, Results

Over five years, Greenhouse Christian Co-School increased engaged admissions prospects by 44% by building an admissions system that learned, improved, and grew stronger each year. The Challenge When Greenhouse Christian Co-School approached us, the goal was straightforward: attract and nurture more qualified prospective families. Like many schools, admissions efforts existed, but they had developed organically […]

pages from Transforming Center’s Good Things zine

Leveraging attention in fundraising

Posted July 17, 2024September 17, 2026 Jeffery JamesPosted in Direct Mail, Fundraising, Print, Results

Being visible is just no longer enough. It’s all about leveraging attention. Non-profit fundraising is never easy, but the reality that non-profits are raising support from a smaller pool of donors who are giving more, is a reality that can’t be ignored. While I don’t have answers, what I do know is cultivating new donors […]

Case Study: Increasing giving by 25% ($1.6 million) in just 12 months

Posted April 13, 2021September 17, 2026 Diane CodyPosted in Direct Mail, Fundraising, Results

The Challenge UMCOR, the humanitarian relief and development arm of the United Methodist Church, and its parent organization, Global Ministries, sought to: Increase philanthropical giving and engagement Retain and upgrade existing donors Bolster the affinity of existing donors with shifting allegiances Cultivate new prospects and donors The Solution Spire2’s mission-driven, donor-centric monthly marketing campaigns: Showcased […]