Pay-per-click or PPC advertising is becoming a standard marketing tool. There is a time and place for PPC but before you drop a nickel in the bucket, you need to be clear on one point.  PPC is not an investment, it’s an expense. The problem with PPC is that the cost is always going to rise. Over […]

Do you ever feel like when you’re trying different ways to advertise or market your business, you’re just spinning your wheels? Do you get frustrated with your efforts to advertise because it seems like you’re going no where? Then maybe you should take a look into an inbound marketing strategy. What is an inbound marketing […]