Spire2 was engaged by Gaede’s Men’s and Women’s Fine Apparel store to promote its summer sale. Along with traditional media, we recommended a cross promotional strategy with Egg’lectic Cafe across the street to drive traffic from the popular breakfast and lunch eatery. This idea developed into what could be a fruitful strategy that downtown stores can use to help each other increase cross-traffic. Shop at Gaede’s Private Sale that kicks off their Summer Sale on Thursday June 14 through Saturday June 16, and say Spire2 inspired your visit.
Jeffery is the Creative Director and Principal of Spire2. He brings marketing expertise from a variety of industries. He excels at understanding clients' corporate objectives, translating them into brand positioning and executing marketing materials that exceed expectations.
