Do something before you do everything

The new reality is that donors perceive organizations that look good as being more effective.

Are you prepared to capture the attention of the next generation of donors?

Nonprofit branding is no longer an extravagance, but an integral part of accomplishing mission. Read about the biggest threat to the health of your nonprofit and learn what you can do about it. Written by branding expert Jeffery James, who has been helping nonprofits with branding and fundraising strategy for almost 30 years.

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